Marketing Research

The SimpsonScarborough partners have conducted literally hundreds of studies targeting high school students, parents, prospective adult and non-traditional students, prospective graduate students, college students, the general population, the media, legislators, teachers, guidance counselors, alumni, faculty and staff. Our firm’s partners have each led a wide range of studies targeting these audiences, using a variety of traditional and innovative qualitative and quantitative techniques. Our capabilities include:

Phone and Online Survey Research
In-Person and Online Focus Groups
Depth Interviews
Communications Assessments
Competitor Analyses

For more information about any of our services, contact us.